Why Not Now Health & Fitness
Purpose is a health & fitness app by Why Not Now earning an estimated $400k/mo on the App Store with 60k installs a month. Below are its 5 current App Store screenshots.
Purpose ships 5 screenshots on its App Store listing, 3 fewer than the Health & Fitness median of 8. It ships a single English set, while 58% of Health & Fitness apps localize theirs.
Purpose generates an estimated $400k per month in App Store revenue, from around 60k downloads a month. Its listing holds a 5.0-star rating across 15 ratings. The app has been on the App Store since 2025. Figures are monthly estimates of worldwide App Store performance.
Against the 3,846 top-grossing apps tracked here, Purpose ranks #681 overall and #71 of 153 in Health & Fitness, putting it in the top 18% by revenue. That is 1.3x the Health & Fitness median of $300k/mo. Across its downloads that averages $6.67 per install.
Ranked against the 3,846 top-grossing App Store apps tracked on RevShot. See every Health & Fitness app by revenue.
Purpose 2.0 is your AI mentor for honest guidance, deeper self-understanding, and clear next steps. Now redesigned with a cleaner, more intuitive experience that makes reflection, insights, and progress easier to navigate. Co-founded by Mark Manson, 3x New York Times bestselling author of The Subtle Art of Not Giving a F*ck, Purpose helps you make sense of what you’re facing — without generic motivation or one-off answers. Talk through a difficult decision. Work through a conflict. Understand why you keep repeating the same pattern. Set a goal and stay accountable.
From the App Store listing.