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The first three screenshots do all the work

In App Store search results, only the first two or three screenshots are visible before anyone taps into your page — and most installs happen right there, without a tap. Treat those three slots as your entire pitch: value proposition, core feature, social proof. Everything after slot three is for the small minority who scroll.

See how top-grossing apps apply this in the wild — browse their screenshot sets filtered by category, revenue and language.